Technology & Innovation
Mobility SolutionsWe are well aware that we need to be preparing for the future while we comply with the necessities of the present. We position ourselves not only as a tyre manufacturer, but rather as a company, which designs the future of the journey and offers services beyond tyres.
The automotive industry is transforming in the wake of recent trends such as smart and interconnected technologies, autonomous and electric vehicles, car share systems, micro mobility, and multi-modal transportation. As Brisa, we provide innovative and pioneering mobility solutions to our individual, corporate and commercial customers with the aim of providing a journey experience beyond tyres.
Within this context, we are implementing end-to-end digital, on-site, and smart services with the service-oriented approach of our mobility team, which we position separately within the company, as well as all our employees.
With the Digital Fleet Management Solutions services we offer to fleets, we serve not only the tyre needs of commercial vehicle fleets who possess a large number of vehicles, but we also follow all their operations and follow the journeys of their tyres throughout their lives.
On the other hand, we are diversifying our end-to-end services. We are offering various kinds off services together under one roof at Otopratik and Propratik fast maintenance service points. We are expanding the range of our on-site mounting services across Turkey with our lastik.com.tr online sales channel.
While developing tyres for electric vehicles, which have become widespread with the transformation in the automotive industry, seeing the importance of the expansion of the charging network as a result of this transformation we are also investing e-charging stations.
Working closely with the entrepreneurship ecosystem, we are working to enrich our mobility solutions with different technology suppliers.
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